Locally Enchanted: Children’s Boutique Offers Classic Apparel to the Midlands

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Have you shopped at Enchanted Closet for children? The Enchanted Closet, Irmo’s locally-owned children’s clothing boutique, has been around since 2007. Conveniently located in the Murraywood Shopping Centre, it has been owned and operated by Allison Beck for over 17 years! 

Enchanted Closet in Columbia, SC

A Southern Classic: Enchanted Closet Irmo, SC

If you’re searching for traditional, classic, and smocked children’s wardrobe staples, look no further! Enchanted Closet carries both boy’s and girls’ clothing, in a large array of sizes. Additionally, the Enchanted Closet boasts baby gifts and any and all children’s accessories!

A Cut Above the Rest

Enchanted Closet is unlike other children’s clothing stores, especially the big box and chain stores. According to Beck, what sets Enchanted Closet apart is its “specialty and curated collection” of clothing and accessories.”  

“It’s different from anything you could expect to find in a big box store,” says Beck.

Carrying brands such as The Beaufort Bonnet Company, Posh Peanut, Trotter Street Kids, and Saltwater Boys Company in their store, you’re not likely to find all of these brands just anywhere, especially in a department store.

Unique In-Store Experiences

Something else that makes the Enchanted Closet unique, is its in-store experience offerings. Featuring momentous events such as artist Donna McMahon’s pastel portrait sessions and third-generation silhouette artist Clay Rice’s profile silhouettes, you’re sure to leave the store with an extraordinary keepsake…or two!

Additionally, each year the store offers traditional seasonal offerings like Santa Claus and Easter Bunny visits and photo sessions. And back-to-school photography sessions has also become new tradition!

Seasonal Sales

Savings, savings, savings! If you love sales, then you’re in luck, because Beck says her boutique offers special semi-annual sales in both the fall and spring! And periodically, a sidewalk sale will even pop-up! So keep your eyes and ears peeled so you don’t miss out on some incredible deals!

Steadfast Customers

Return customers are the heart of the business. The Enchanted Closet is fortunate to have an extremely loyal customer base that Beck says, she “couldn’t be more thankful for.”

“We couldn’t do what we do without the wonderful members of our community,” Beck confesses. “It has been so rewarding seeing the little ones grow up, and seeing them in their cute outfits from Enchanted Closet,” she gushes.

Mother Knows Best

When asked what she would like people to take away from visiting her store, Beck replies, “My mother instilled in me the importance of customer service at a young age and that has always stuck with me.”

“Everyone that comes through our door is greeted with a friendly hello and a smile,” declares Beck.

So next time you’re in the Irmo area, stop into small business, Enchanted Closet, and be prepared to be greeted with, not only a smile, but also a great selection of children’s clothing and accessories!

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About the Author
Kelly is a native of Hartsville, SC and lives in West Columbia with her husband, two-year-old daughter, and pets George and Gigi. She is now a stay-at-home mom after a long career in beverage sales at Republic National Distributing Company and Sazerac Company. Kelly is a graduate of the University of South Carolina School of Journalism and Mass Communications, and has a degree in print journalism. She’s passionate about her family, writing, shopping, and any and all crime dramas.

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